Arthouse Aldar Properties

Verge Film Productions proudly presents the creation of The Arthouse campaign, produced in London for an exclusive residence in Saadiyat Island's Cultural District. This project involved crafting a cinematic hero film and cutdowns that capture the essence of luxury and artistic living. Filming in London, we utilised iconic locations such as Electric Cinema, private members clubs, and inner-city apartments to reflect The Arthouse’s sophisticated ambience. Our team expertly blended CGI with stunning cinematic shots, focusing on key spaces such as the entrance, lobby, art studio, and rooftop garden. The production highlights include high-end set designs, a curated soundtrack evoking an exclusive jazz club atmosphere, and meticulous attention to detail in wardrobe and casting. This campaign not only showcases The Arthouse's unique living experience but also demonstrates Verge Film Productions' capability to deliver high-quality, visually compelling content on an international stage.

 

Client: Aldar
Agency: M&C Saatchi
Agency Producer: Joshua Michael
Agency Creative: Munib Hamza
DOP: Ryan Carmody
Production House: Verge Film Productions
Producer: Mat Schramm
Production Manager: Allan Nesbitt